Business

Business

Save money on marketing with an overlooked goldmine - the Expo. Part 2 of 2.

Continuation of Part 1. Part 2: What to do when you are there. So, you’ve made all your preparations, you’ve picked the best time, you’ve arrived at the trade show, and you are ready to start. What next? If you are new to the whole thing, and

Business

Save money on marketing with an overlooked goldmine - the Expo. Part 1 of 2.

Part 1: Finding and preparing for an expo. Today there is a huge focus on using the internet for all of your marketing. An explosion of websites, articles and blogs are all screaming at you to tune keywords, generate links to your site, create elaborate technology networks, and pay for